A premier retail space for a luxury shopping experience.
The opening of the Good American flagship store situated at the second level of the Westfield Century City Mall marked a significant milestone for the brand. This premier retail space, founded by Khloe Kardashian and Emma Grede, required a modern, sleek, and efficient design to enhance the shopping experience for customers. The brand’s mission is to create an inviting, accommodating retail space, and EzyJamb Inswing Door (ISD) frames paired with RocYork RY120 Concealed Hinges set a new standard in retail space design.

In the design of the Good American Flagship store, EzyJamb ISD Frames and RY120 were used to enhance both functionality and aesthetics and offered several advantages that align perfectly with the store’s design ethos:
- Seamless Aesthetic: The EzyJamb Inswing (ISD) frames provide a clean, modern look by creating a flush finish with the wall. This seamless integration eliminates the need for visible architraves, enhancing the store’s sleek and contemporary design.
- Space Optimization: In retail environments, maximizing floor space is crucial. The inswing capability of the EzyJamb frames is particularly advantageous for the fitting rooms, where space optimization is essential. This design allows doors to open inward, preventing them from encroaching on valuable retail space and ensuring a smooth, unobtrusive flow of traffic.
- Durability and Safety: EzyJamb frames are constructed from high-quality materials that offer durability and strength, ensuring the doors withstand the constant use in a busy retail setting. Additionally, the inswing mechanism adds a level of safety by preventing doors from opening into high-traffic areas, reducing the risk of accidents.
- Enhance Privacy: The EzyJamb ISD provides excellent room separation, which is essential for areas like fitting rooms. The tight, flush fit ensures privacy for customers, enhancing their shopping experience.
- Fully Concealed: The RY120 in a satin chrome finish enhances the seamless integration of the EzyJamb Inswing Door with the walls and contribute to the minimalist look ensuring the doors operate smoothly and providing a fully hidden door aesthetic.
Design Harmony
The blue and beige color scheme of the Good American Flagship store is perfectly complemented by the clean lines and minimalist design of the EzyJamb Inswing Doors. The flush finish of the doors blend seamlessly with the store’s modern aesthetic, contributing to an atmosphere that is both sophisticated and welcoming.



The integration of EzyJamb Inswing Doors at the Good American Flagship store not only enhances the aesthetic appeal but also provides practical benefits that improve the overall shopping experience. The seamless design, space optimization, durability, and enhanced privacy offered by EzyJamb Inswing Door frames make them an excellent choice for retail environments.
Contact us today at sales@ezconcept.com or 1 888 399 5262 to learn more about how our architectural finishing products can transform your space.








